You’ve benefited from local SEO as a searcher if you’ve searched for restaurants in a new city or for “pizza delivery near me” at home. The same principles apply to people looking for carpenters, petrol stations, cinema, personal trainers, or restaurants. When you pick up your smartphone to find a carpenter, you don’t want results […]
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Digital marketing lingo
Every industry has its lingo. Digital marketing is no different. And while we never intend to confuse anyone, sometimes words are so common to us that we forget they’re not an everyday part of other people’s vocabulary. This blog attempts to familiarise you with such jargon and give you a head start on a conversation […]